Pet Food Brand
Eukanuba
Sister brand to Iams under the same corporate umbrella. Positioned slightly premium with a focus on performance-breed, working-dog, and specific-breed formulas. Shares manufacturing and ingredient supply with Iams.
At a glance
- Parent company
- Mars Petcare (acquired 2014 from Procter & Gamble)
- Founded
- 1969
- Headquarters
- Franklin, Tennessee, USA
- Made in
- USA
- AAFCO method
- AAFCO feeding trials conducted
- Typical price tier
- Mid-range
- Pet types
- Dogs
Product lines
Recall history
2013-08-14
Class IIams and Eukanuba dry dog food — Salmonella
Typical ingredients
Common across the brand's formulations — specific SKUs vary. Always scan the actual label.
Common questions about Eukanuba
Is Eukanuba the same as Iams?
Sister brands under the same corporate parent (Mars Petcare, since 2014). Eukanuba is positioned slightly premium versus Iams with a focus on performance-breed and breed-specific formulations. Share manufacturing and ingredient supply. The 2013 salmonella recall affected both brands simultaneously due to the shared P&G Lewisburg, Ohio facility.
Is Eukanuba good for working dogs?
The Premium Performance line specifically targets high-energy working and sporting dogs — higher fat and protein content than standard retail formulas. Breed Specific formulas address physiological needs of specific breeds (Dachshund, Labrador, etc.). For allergic or food-sensitive dogs, Eukanuba Veterinary Formulas (by vet authorisation) are more appropriate than retail Eukanuba.
Scan a specific Eukanuba product
Brand-level typicals don't cover every SKU. Upload a photo of the actual food label and the scanner checks the ingredient list against your pet's allergen profile in a minute.
Scan a label →Factual brand reference sourced from FDA enforcement reports, AAFCO publications, and manufacturer disclosures. Not an endorsement or a ranking.