Pet Food Brand
JustFoodForDogs
Fresh dog food with a retail-kitchen model — transparent glass-walled kitchens in Petco stores and standalone locations. Publishes full recipes and nutrient analyses on its website, which is unusual among fresh-food DTC brands.
At a glance
- Parent company
- JustFoodForDogs (privately held)
- Founded
- 2010
- Headquarters
- Orange County, California, USA
- Made in
- USA
- AAFCO method
- AAFCO feeding trials conducted
- Typical price tier
- premium
- Pet types
- Dogs
Product lines
Recall history
No recalls in the FDA enforcement archive at time of last review.
Typical ingredients
Common across the brand's formulations — specific SKUs vary. Always scan the actual label.
Common questions about JustFoodForDogs
What makes JustFoodForDogs different?
The retail-kitchen model. JustFoodForDogs operates glass-walled kitchens inside Petco stores where owners can see the food being prepared. Also publishes full recipes and nutrient analyses publicly — unusual among fresh-DTC brands which typically treat recipes as proprietary. For owners who value ingredient transparency, the recipe publication is a genuine differentiator.
Is JustFoodForDogs good for dogs with medical conditions?
The Custom Diets line is veterinary-prescription fresh food, formulated for specific medical conditions (kidney disease, hepatic disease, skin sensitivity, GI disease). Requires vet authorisation — it's positioned as a fresh-food equivalent to Hill's Prescription Diet or Royal Canin Veterinary. Pricey but genuinely therapeutic for dogs whose condition limits conventional Rx kibble options.
Scan a specific JustFoodForDogs product
Brand-level typicals don't cover every SKU. Upload a photo of the actual food label and the scanner checks the ingredient list against your pet's allergen profile in a minute.
Scan a label →Factual brand reference sourced from FDA enforcement reports, AAFCO publications, and manufacturer disclosures. Not an endorsement or a ranking.