Pet Food Brand
The Farmer's Dog
Human-grade fresh dog food delivered by subscription. Hit approximately $1.2B annualised revenue in 2024. Each meal is cooked in batches and portioned for the specific dog based on weight, age, and activity level.
At a glance
- Parent company
- The Farmer's Dog (privately held, venture-backed)
- Founded
- 2014
- Headquarters
- New York, New York, USA
- Made in
- USA
- AAFCO method
- Formulated to meet AAFCO nutrient profiles
- Typical price tier
- premium
- Pet types
- Dogs
Product lines
Recall history
No recalls in the FDA enforcement archive at time of last review.
Typical ingredients
Common across the brand's formulations — specific SKUs vary. Always scan the actual label.
Common questions about The Farmer's Dog
Is The Farmer's Dog worth the money?
For dogs with specific needs yes — food allergies, weight management, senior needs — the per-dog customisation and human-grade ingredients deliver measurable improvements over standard kibble. For a healthy, well-nourished dog on a good premium kibble, the 3-5× price premium is harder to justify. $1.2B annualised revenue (2024) suggests many owners find the benefit worth it.
Is The Farmer's Dog good for allergies?
Partial yes. Each meal uses a single animal protein (pork, turkey, beef, chicken) with fresh vegetables and whole grains — similar to a limited-ingredient diet in structure. Works for dogs with single-protein sensitivities. For multi-allergic cases, the lack of hydrolysed-protein option means Rx diets still outperform The Farmer's Dog for confirmed severe allergies.
Scan a specific The Farmer's Dog product
Brand-level typicals don't cover every SKU. Upload a photo of the actual food label and the scanner checks the ingredient list against your pet's allergen profile in a minute.
Scan a label →Factual brand reference sourced from FDA enforcement reports, AAFCO publications, and manufacturer disclosures. Not an endorsement or a ranking.